Chưa có tác phẩm nào gắn tag này.
Khi Netflix decide greenlight script Squid Game thay vì 1000 script khác, khi Marvel Studios shape Avengers Endgame script qua 100+ draft, khi A24 develop Everything Everywhere All At Once từ rough pitch thành Oscar Best Picture — đó là tác phẩm của Story Developer (Development Executive).
Story Developer là chuyên gia đánh giá + develop script + concept cho studio + production company. Là gatekeeper + creative shepherd của development phase trước greenlight. Read 100s of script per năm, identify gem, work với writer để improve. Critical role mà audience không thấy, nhưng define which film get made.
Story Developer (Development Executive / Story Editor / Development Producer) là chuyên gia development phase. Phân loại theo employer: (1) Studio — Universal, Disney, Warner Bros Story Development team; (2) Streamer — Netflix, Amazon, Apple Story team; (3) Production company — Plan B, Bad Robot, Annapurna; (4) Producer's company; (5) Talent agency — UTA, CAA — agent có story executive. Phân loại theo career: (1) Story Assistant / Reader — entry, read script; (2) Story Editor; (3) Director of Development; (4) VP / SVP Production / Development; (5) President / Head of Production. Phân loại theo content type: (1) Film; (2) TV scripted; (3) Unscripted; (4) Animation.
Khác với Screenwriter (write script) — Story Developer evaluate + guide writer. Khác với Producer (greenlight + execute) — Story Developer focus on script + development, may transition to Producer. Khác với Story Editor trên show — staff TV writer's room role, different. Khác với Reader / Coverage Writer — Reader = entry-level Story Developer track. Hợp tác chặt với: Screenwriter, Director (attached), Producer, Studio executive, Agent + Manager (writer rep), Acquisitions team (rights + IP).
Story Developer — script gatekeeper
Story Developer hoạt động development phase (1-5 năm before greenlight). Báo cáo Director of Development / VP Production / Head of Studio. Office work — reading + writing + meeting. Per script: 1-3 ngày read + cover. 100+ script/năm. Long-term project tracking (single project có thể 3-5 năm develop trước produce).
Daily activity. Source script: từ agent (UTA, CAA, WME), manager, writer query, contest (Nicholl, Black List, Sundance Lab), book + article (IP). Read fast + deep: 100-200 page script in 3-5 hour. Coverage write: 3-5 page report — logline, synopsis, characters, comments, recommend (PASS / CONSIDER / RECOMMEND). Categorize: priority track. Tracking board update: trong company database.
Read + cover
Take meeting: với writer + director + producer pitch. 30-60 min general meeting hoặc specific pitch. Pitch hear: live pitch — evaluate concept + writer voice + market potential. Notes: detail after meeting. Follow-up: request script, request rewrite, decline politely. Network build: every meeting plant seed for future. Festival + event: Sundance, Cannes, Toronto — scout new talent + acquire.
Meeting + pitch
Festival + scout
Project optioned / acquired. Notes session: với writer — what work, what need rework. Detailed creative góp ý. Rewrite cycle: 5-15+ draft typical. Director attach: với producer + agent, match script với right director. Cast attach: emerging actor, A-list — packaging. Budget + scope estimate: với production team. Studio pitch / financing: when ready, pitch to studio executive / financier. Producer transition: nếu greenlight, Story Developer often promote to Producer credit.
Develop + guide
Trend tracking: what genre work, what fail, what emerging. Box office analysis: study performance + audience. IP scout: book (NYT Bestseller), comic + manga (Marvel acquisition style), podcast, news article. Rights tracking: who own what IP, available for option? Competitor study: what studio développe what project. Writer talent tracking: rising talent, hot writer, multi-deal writer.
Intelligence + IP
Story structure expert (3-act, Save the Cat, Hero's Journey). Genre convention. Taste — distinguish great from good from bad. Read: "Story" (McKee), "Save the Cat" (Snyder), "The Anatomy of Story" (Truby), Black List script (year-end best unproduced).
Concise + clear coverage. Identify essence. Recommend with conviction. Notes that help writer (not just critique). Read: "The Coverage Ink Guide", "Crafting Short Screenplays" (Cowgill).
Studio landscape. Box office + streamer metric. Agent + manager + producer ecosystem. Awards season. Festival. Read: Variety, Hollywood Reporter, Deadline daily. Industry book: "The Big Picture" (Belton).
Honest góp ý delivered with care. Respect writer ego. Specific + actionable note. Avoid generic "I don't like it". Read: "How to Be a Producer in the New Film and TV Industry" (Manderley).
Agent + manager + writer + director + producer network. Long-term relationship build. Generous (help when no immediate return). LA + NYC industry culture.
Estimate budget. P&L (Profit & Loss) understanding. Audience + market segmentation. Streamer vs theatrical economic. Marketing perspective.
Nền tảng: Film Production, Screenwriting, English Literature, Producing / Film Business. VN: ĐH SKĐA Khoa Đạo diễn / Biên kịch, RMIT Communications. Quốc tế: USC Stark Producing Program, UCLA Film + TV, NYU Tisch Film + TV, AFI Producing, Columbia Film Producing, Harvard MBA + Media Track.
Entry. VN: BHD Story team, Galaxy Studio, CJ HK Entertainment, Lotte Entertainment, Skyline Media, Studio68, ProductionQ, Sao The Gioi, Đông A, Mai Anh Tuan, MEGA GS Cinemas, Sieu Anh Films; freelance reader. Quốc tế: studio executive assistant track (Universal, Warner, Disney, Netflix, Amazon, Apple); agency mailroom (UTA, CAA, WME, ICM).
Step up. Take meeting + cover. Build project slate.
Director title. Manage project slate. Producer credit on project develop.
Top executive. Greenlight authority.
Lộ trình dài hạn: (1) Head of Production / Studio Chief — President Universal, Chairman Disney; (2) Founder production company — Plan B (Brad Pitt), Bad Robot (JJ Abrams) model — Story Dev exec become Producer; (3) Producer track — credit on hit film; (4) Talent agent; (5) Crossover to writing / directing; (6) Streamer executive. Lương: VN Story Assistant 12-25M/tháng; Story Editor 25-60M; Director Development 60-150M; VP 150-400M+. Quốc tế: $50K-$80K Story Assistant; $80K-$150K Story Editor; $150K-$300K Director Development; $300K-$600K VP; $600K-$2M+ SVP/President + bonus. Long career. Path to mogul (Cathleen Kennedy, Donna Langley track).
